Speed to lead benchmark · Sender mode

Automation changes how much personalization gets sent

n = 2,013

Share of each segment by personalization level, with reply counts
Share of each segmentPure templateLightFull
Overall2,013 total42.1%847 replies30.2%607 replies27.8%559 replies
Automated senders1,281 total63.9%819 replies35.8%458 replies0.3%4 replies
Human senders732 total3.8%28 replies20.4%149 replies75.8%555 replies